The Smell of Time

What does time smell like? If time were a scent family, it would be ambers.

Ambers carry time in their molecular structure. Tree resins that spend years maturing, then get baked in the sun for months before being collected by hand, the same way for millennia.

Maybe this is why they feel familiar the moment you smell them. The frankincense, labdanum, and benzoin in our perfumes today come from the same process that supplied Egyptian temples and Roman ceremonies. A slow flow of plants, sun, and human hands.

Ambers insist on their own ancient rhythm — maybe wearing them can help you find yours.

Emx